Political advertising can be an attack ad, or hopeful and up-lifting. It can be snarky, sarcastic, amusing, dry and informative or just plain scathing. The female voice over for a political spot is a vital element to effectively drive home the message of the candidates campaign.
Whether NEGATIVE or POSITIVE, the female political voice over first and foremost needs to be of high broadcast quality and must have the emotional depth to resonate with those that hear it. It needs to be felt personally, needs to sink in deep enough to instill anger, urgency, positivity. If must create an absolute need to take action!
Studies have shown that voters are more inspired by and trusting of a female voice over for political spots. I have voiced all types of political ads for both the LEFT and the RIGHT. I know when to go deeper and dig the knife in just a little bit more, or lift and evoke a sense of trust, positivity and hope. I understand that budgets vary and I am always flexible and fair with my rates. I understand the quick turnaround needed, sometimes within hours, so I am always ready to record from my professional sound treated broadcast ready studio. I understand that each candidate has a different overall message for their campaign strategy, and it’s my job to pull out the intricacies behind that and bring it to life.
Neumann TLM 103
Universal Apollo MK II
Sound Treated Studio